PURE MOUNTAIN BLOG

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How to prepare mentally, stay focused and keep motivated

#REDBULLXALPS

The Red Bull X-Alps is the world’s toughest adventure race, a gruelling 1,138km journey, across six countries from Salzburg to Monaco. So how do you keep motivated?

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Evolution

#ATHLETESTORY #PUREMOUNTAINGIRLS

My year of 2019 started with a bang. I climbed my hardest routes to date: “Riflessi” and “Cinque Uve”, graded 8c. But way more important is that I started to feel healthy again.

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Red Bull X-Alps 2019

#REDBULLXALPS

Founded in 2003 by Austrian pilots Hannes Arch and Ulrich Grill, the Red Bull X-Alps is an unparalleled test of human endurance.

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CAN YOU HEAR ME?

#ATHLETESTORY

Certain absences certain emptiness, are so intense that they capture our attention like a light attracts moths. There are absences we notice more than a hundred thousand details.

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SUSTAINABILITY EVENTS INSIDE SALEWA AWARDS PRODUCTS ATHLETES STORY
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SALEWA RECEIVES FAIR WEAR FOUNDATION LEADER STATUS

#SUSTAINABILITY

The Fair Wear Foundation, a non-profit organisation, has confirmed that the Oberalp Group is making an outstanding commitment to ensuring fair working conditions at its suppliers.

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TURNING OLD HANGERS INTO NEW DESIGN OBJECTS

#SUSTAINABILITY

Old into new: Salewa, the University of Bolzano’s faculty for design and art and sheltered workshop Trayah in Bruneck, Italy are working together on the project “Turn basic into unique pieces”.

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SALEWA WINS FAIR WEAR FOUNDATION AWARD

#SALEWAAWARDS #SUSTAINABILITY

It is thanks to our close collaboration with Jack Wolfskin and Vaude, that we won the Fair Wear Foundation Best Practice Award.

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Make a good call

#salewaculture #sustainability

“Ö3 Wundertüte” – converting old mobile phones into charity donations.

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Living and working in the heart of the Dolomites

#salewaculture #sustainability

SALEWA is a family-owned, management run business with deep roots in South Tirol.

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SALEWA Garden – solidarity with refugees

#SUSTAINABILITY #SALEWACULTURE

Next to our headquarters in Bolzano is a 3,000 m² plot of land. We decided to turn it into a horticultural nursery where refugees can grow organic fruit and vegetables.

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TIME TO SLOW DOWN

#SUSTAINABILITY #NEWS

The international textile industry is a dedicated follower of fast fashion.